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Pork Carnitas Quesadilla Taco

What do you call a folded quesadilla loaded with shredded pork and a bunch of other amazing deliciousness?

We call it Taco John’s® most epic taco ever.

Taco John’s® calls it the Pork Carnitas Quesadilla Taco. It’s their first taco to feature the exciting (and downright tasty) new shredded pork, so we set out to prove to guests that if this taco is anything—it’s 100% craveworthy.

Our creative messaging puts the pork front and center, helping build buzz for and drive trial of Taco John’s® latest and greatest offering. The work also serves as a warning to those trying the menu item for the first time: once you bite into the insanely good Pork Carnitas Quesadilla Taco, you can’t help but crave it.   

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