• Window Cling, SD Lottery Stuff This
  • Counter Sticker, SD Lottery Stuff This
  • Outdoor
  • Digital
  • Print
  • Television
  • Outdoor
  • Digital
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South Dakota Lottery - Stuff This

The South Dakota Lottery knew there were dedicated folks who give and get scratch tickets every year for the holidays. Our job was to create a memorable, wide-reaching campaign that let the rest of the state in on a fun tradition. Using an iconic stocking and the 2015 holiday scratch tickets, we reminded South Dakotans to “Stuff This” on TV, radio, billboards, online and in lottery retail stores.

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