• Fit Kids Zone
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Sanford Health - Kids Fit Zone


Only 1 in 3 children are physically active each day, and many lack a healthy diet. So when Sanford Health decided to sponsor a space at a popular children’s attraction dedicated to promoting healthy habits, L&S wanted to help.

We concepted and designed the Fit Zone – a fun, colorful corner of the Washington Pavilion where kids can learn about nutrition, fitness, rest and emotional health. From interactive games using green screens, dance pads and velcro fruits and vegetables to full-scale wall wraps, we branded the zone in four distinct sections to promote healthy decisions. Other areas house exhibits showing the amount of sugar in soft drinks, kids yoga poses and an interactive spinner with ideas to boost your mood. Did we mention there’s even a rock wall?

As kids explore the space, they’re having fun while learning fitness habits to last a lifetime. 

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