Midcontinent Communications - Happy Devices
What is it about Midcontinent’s Happy Devices campaign that makes everyone smile? Smart insights. Comprehensive strategy. Impressive results. We started with fresh insights into Midco’s diverse customer base: Who they are, how they use technology and how best to reach them. (Hint: One size definitely does not fit all.) That led to the most targeted and segment-specific campaign in Midcontinent’s history. Cue the sales happy dance.