Daugaard for Governor – I Want To Keep Working for You
South Dakota Governor Dennis Daugaard is running for a second term in 2014 and he has chosen Lawrence & Schiller to be his marketing partner. The L&S and Daugaard teams created a campaign strategy that showcased the Governor’s accomplishments over the past four years, like balancing the budget without raising taxes, reforming South Dakota’s criminal justice system, investing in education and workforce initiatives, economic development and job creation. The Governor also led the state responses to the historic Missouri River flooding and devastating Black Hills’ blizzards. Governor Daugaard’s accomplishments are told through a series of television spots, print ads, digital ads, web videos and campaign literature.