Laura Mitchell, Associate Account Executive
Laura Mitchell joined L&S in 2006 and works with numerous tourism clients as Associate Account Executive. In this role, Laura manages and coordinates projects between her team and clients and is an experienced print buyer, working with vendors to find the best prices and highest quality of product for clients. Laura also works heavily with digital media, helping clients develop campaign and promotion strategies for email, mobile and web marketing.
Laura works with South Dakota Tourism, Black Hills Digital Strategy, Aberdeen, Visit Spearfish and other tourism clients and has a strong background of political experience in South Dakota. Through the years, she’s orchestrated client successes such as South Dakota’s Great Neighbor Giveaway campaign and has earned several Addy Awards for her work. She also earned Lawrence & Schiller’s internal honor, Marketing and Advertising Professional of the Quarter, in 2008.
“It’s a lot of fun working in tourism where we promote destinations. I love the enthusiasm of the industry and finding new ways to get visitors interested in an attraction, event or state.”
Prior to joining L&S, Laura served as a legislative intern for the 80th Legislative Session of South Dakota. She graduated with a Journalism/Advertising degree from South Dakota State University.