Mark Glissendorf VP Multimedia Services

Mark Glissendorf is Vice President of Multimedia Services at L&S. Glissendorf oversees broadcast and interactive strategies to deliver results for clients and provides account strategy for building market leaders.

What's the one thing you couldn't live without?
My family.

Most embarrassing moment?
Dumping a glass of water on a client in our first meeting.

Favorite ad campaign of all time?
"Just do it." by Nike™. It changed the industry - direct connection to a deep product benefit.

Favorite quote?
"Anything the mind can conceive and believe, the mind can achieve." - Joe Redington, Sr. (Father of the Iditarod Trail Sled Dog Race)

Marketing Philosophy?
All marketing should be based on clear-cut goals and sound strategy. We need to work with our clients to establish objectives and deliver razor-sharp marketing tools that will help accomplish those objectives.